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The right art directional solution is sometimes found hanging on an office wall.
Great pride and affection are often the emotions behind things that are framed and hung on a wall. During any creative process, it makes sense to at least consider these items for their potential value to an upcoming promotional initiative.
The graphics for these pages were noticed while walking through the corridors of the United States Department of the Treasury. Input from the job originator had been clear. Internal research indicated that graphic design for this Web site should be both contemporary and colorful. Such a departure from the existing site, which displayed little in the way of graphics or color, would be most welcome to visitors.
Our solution was to posterize and illustrate the black and white photos of banks and other financial institutions that were presently used to decorate their hallways. Photoshop would be used to add color. Given their historic and subjective significance, these painterly images easily fulfilled the art directorial requirements of this project.
Allowing the home page to introduce your Web site and define its contents is a valid strategy.
While some developers discourage all but the most jam packed Home pages, please keep an open mind. Remember that a quiet introductory Home page style also has its place on the Web. Its value for a new visitor is the opportunity to grasp what your site is about, right from the beginning. While a page filled to the brim with information and links is quick, the site's purpose can easily be missed. What's gained in access time through dozens of links on the front page can be lost during the minutes it takes for someone to figure out the big picture.
This sample serves as just a cover and mission statement page. Included are a few general links to major sections. Compared to many sites, the volume of its content is fairly low. In some cases such restraint is well advised in order to get the audience off to a good start. To ensure quick and convenient navigation, a comprehensive index can be made available as explained on the previous page. For those who have difficulty with the idea of a simpler Home page, please remember that to realize the intent of a site, readers only need come to the cover once. Most often, once an understanding of the site is firmly established in their minds, they bookmark the index for future use anyway.