How to optimize the strength of your existing brand.
In a one-hour consultation I will show what's needed to increase the recognition of your communications ten-fold. My know-how is based on nearly 40 years of hands-on experience providing art direction, creative direction, design, illustration, writing and branding.
andy attiliis


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Marketing with ISFB's
Mary Gillen.
Learn over 248 tips and techniques in this 2-day intensive, hands-on seminar. Can be customized for your next conference, annual meeting, or association member seminar.
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Multitude of creative function ideas: creative direction, art direction, writing, design, illustration, corporate identification and Web development.



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Listen well and the right design approach can emerge from a good talk.
During a meeting with an accounting firm who needed a corporate brochure, the same point was emphasized again and again. That the one indispensable goal of their organization was to understand each new client's needs very well, right from the start. They were accutely aware that both quality of service and the ability to sign with their client on a bottom line is clearly dependent on an extremely forthright relationship.
         The time they took with me was enlightening to the degree that a solution for the HLH&J design literally jumped out of my notes. Formality, responsibility and relationship are the key impressions that inspired the words and images used in this brochure. In essence, direction for the entire concept, design and message resulted from one good talk.





Make the most of an image.
A cover design can be adapted for additional use inside. When the creative theme has been visually established, it makes sense to pull the entire brochure together with continued use. Particularly when other interior images will not be available. While it should be a given to execute all images with a high degree of excellence, the prospect of extra use is a great incentive. Such a bonus often justifies the resources necessary to make each embellishment special. In this case, time needed to enhance the illustrative content and expand the effect of just two colors was easily approved.

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Useful Ideas for Creative Business People - Creative Ideas, Marketing Ideas and more Idea Site for Business - Creative Ideas, Marketing Ideas - How We Got Started Idea Site for Business - Creative Ideas, Marketing Ideas - How To Contact Us Receive Creative-Ideas-by-Email...free. Editor: Andy Attiliis, Co-Developer of Idea Site for Business. Receive Marketing-Ideas-by-Email...free. Editor: Mary Gillen, Co-Developer of Idea Site for Business. Creative Process - views on creative direction, art direction, design, illustration, writing, branding and the Web Message links on Idea Site for Business. 90 days of advertising for $69